Americans exist in a digital slip n’ slide theme park of whiskey alternative proper now. The juice retains flowing, and we’re all joyful to run and experience each liquid wave, the occasional hidden rock be-damned. Distilleries are popping up in each state, producing whiskey for each style. A few of these distilleries are pumping out barrels of whiskey that they’ve fastidiously mashed, fermented, and distilled themselves, caring for his or her liquid gold from “grain to glass,” as they are saying. Others buy or “supply” whiskey from bigger distillers and launch it below their very own model.
Consider these two ideas as roughly polar opposites, with many manufacturers becoming someplace in between. Sourcing whiskey is nothing new, and as long as the model is sincere concerning the truth, there’s actually nothing flawed with it. Some manufacturers buy a number of barrels of the identical whiskey, say MGP’s 95% (in)famous rye mash invoice, and easily dump the barrels into bottles with some filtered water and name it a day.
In the event that they’re utterly clear about it then there’s no want to interrupt out the pitchforks. Certain, it’s not essentially the most attention-grabbing of tales to inform a client; however, all these manufacturers comfortably exist within the whiskey-sphere and promote bottles daily.
Not all manufacturers are forthcoming about their sourcing although, and a few even create inane backstories about how their whiskey was Al Capone’s favorite whiskey. Sadly, there are various of those manufacturers which have made it into the information over the previous few years, some even being sued over their toying with reality.
In an age the place everybody with a mobile phone can google if Google is misbehaving with Google, dishonesty winds up being a foul coverage. Sadly, different manufacturers that supply whiskey truthfully and are producing genuinely attention-grabbing drams usually wind up getting lumped in with the hucksters.