There are lots of methods to outlive the zombie apocalypse. Guns, higher ground, bows and arrows, and now, some Kentucky Straight Bourbon. The brand new launch will see international drinks large Diageo collaborating with Skybound Leisure, the corporate behind the famed Walking Dead comic sequence.
The brand new launch was introduced at a preview occasion at San Diego’s Comic-Con conference on July 19th and is predicted to reach this fall. The Walking Dead Kentucky Straight Bourbon Whiskey will fall underneath the Spirits of the Apocalypse model, co-created by Diageo and Skybound Entertainment. The creation of a wider model gives a look extra releases will comply with after the preliminary bourbon launch. The labels learn: ‘An Apocalypse has swept the globe, inflicting the useless to rise and feed on the dwelling. In some months, society has crumbled, there isn’t authorities, no grocery shops, no mail supply, no cable TV. Fortunately, there are spirits.’
The corporate said extra info would probably be launched later this summer season. On the announcement occasion, cocktails that include the brand new bourbon had been served, with names like Maggie’s Lemonade, Princess Punch and Old Man Rick. With the 10th season of The Walking Dead airing this October, and quite a few spin-off motion pictures within the works, that is anticipated to be considered one of Diageo’s most profitable collaborations to this point.
Beforehand, Diageo has collaborated with HBO on the famed Game of Thrones whiskey releases. Thus far, the corporate has launched the Johnnie Walker’ White Walker and eight completely different single malts from Diageo’s Scotch whiskey distilleries, one for each House is the acclaimed sequence. In August, two extra blended whiskeys below the Game of Thrones model will launch within the U.S. Beyond manufacturers, Diageo additionally collaborates with stars. Nick Offerman and Lagavulin whiskey are a long-time match made in heaven, and most lately the staff labored with Jack Falahee on an Oban whiskey campaign.